Tracking and Statistics
Available statistics:
Message response tracking section shows the exact number of delivered messages and number of opened html messages. Automatically calculates the open rate of messages.
Subscription/removals section shows the number of subscribed and unsubscribed contacts.
Tracking tags can be implemented for each needed segment of prospects. Provides an ability to measure results of each part of the target audience and see which one acts better.
Link click tracking section shows number of clicks of each link in the message. Makes it easy to calculate Click Through Rate of ads in a message.
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Messages Management and Flexibility
Two types of mailings are supported: scheduled follow up sequence and single message broadcast to entire list.
The 'test' function allows to test a single message or the whole follow up sequence.
Unneeded messages or marketing campaigns can be temporary locked from delivery.
The follow up messages sequence is completely flexible. Time intervals between each of the follow up messages can be set. Each message in the follow up sequence goes out exactly at the specified time. New messages can be inserted between existing ones. Temporary unneeded messages in the set can be skipped.
Each marketing campaign with its set of follow up messages can be duplicated. Makes it easy to test several variations of a message on small parts of the target audience, define the one that brings better results and send it to the rest of the contact list.
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Fast Delivery and Reliability
ForMarketer.com automatic responder software code is optimized to provide maximum possible delivery speed and exclude the possibility of delays. Hardware servers used by the system are specially selected to provide maximum compatibility with system's software and drop the number of technical problems to minimum providing outstanding results.
All servers and software sets are monitored by highly skilled technical staff 24/7.
Each of the follow up messages is delivered exactly when it has to. Autoresponse messages are delivered within a minute after recipient confirms his/her subscribtion. Confirmation messages are delivered to the recipient within 30 seconds after he/she subscribes.
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Subscription and Unsubscription
All new contacts receive a confirmation email almost instantly. Recipients can either click on a special link given or just reply to that email to be added. The confirmation email is completely customized. Full info about the marketing campaign is included there. A sample of such confirmation email can be seen by clicking here.
People can subscribe using a web form or by sending an email. It is also easy to unsubscribe - either by clicking on the link in the message or by filling out the unsubscription form. Subscription and unsubscription confirmation pages are fully customizable too.
Duplicate subscriptions can be ignored by the system.
Needed HTML web forms can be generated in the control panel.
The import function allows to import an existing opt-in contact list from a text file. Various import formats are supported.
Contacts can be easily exported to a text file or to another marketing campaign any time.
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Messages
Both text and HTML messages can be sent. Each subscriber can specify desirable email message format. Each message is unlimited in size and can have up to 5 files attached that are up to 2 Mb size each one. Needed 'Subject', 'From' and 'Reply To' fields can be specified and tested to define the ones that bring better results.
Each message can be highly personalized to the recipient. Up to 10 dynamic personalization fields can be used.
No ads are included to messages.
If recipient's mailbox is temporary unavailable or full - the system will try to resend the message later. Six attempts to deliver a message will be performed during six days. And if the message still won't be delivered - the system will mark the contact as 'bounced'. Messages can be delayed over weekends if needed.
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Customer Support
Of course our support staff can always be reached by emailing to and . Some of the questions can be answered at the Frequently Asked Questions section. There is a detailed user support available. All information on how to use the control panel is given there. A detailed guide on how to get started is also included. All clients can make use of our list of useful tips that are composed to help archieving best results in marketing efforts. It is available from the control panel.
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The demo version supports all of these features. Anyone can test it free of charge.
ForMarketer.com services are constantly improving. More and more features are being added to the system and we are always ready to work on any of suggestions on how to improve our services. We would be grateful if you write us at with any of your suggestions. We will do our best to implement it asap in order to bring more satisfaction to our clients.
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Today: 25-Jun-2004